After redesigning their logo in 2020, they reached out to us to modernize their website, ensuring it reflects their new branding and provides an improved user experience. They now have a dynamic website that matches their productivity!
A new website for the industrial packaging systems provider Strapco
Strapco is a distributor of parts, supplies, and packaging repair systems serving the industrial sector. The team is composed of electromechanics experts who focus on maintaining a large inventory and providing fast service to minimize production downtime for their clients. If they don’t have the part in stock, no problem! They also offer a custom part manufacturing service.
Client since 2020
A new website that supports Strapco’s rebranded image
Objectives
Brand positioning
We revamped the website’s aesthetics with a modern design. On the homepage, the focus is on the products, which are displayed on color blocks arranged in a slightly asymmetrical manner to represent the packaged goods, which come in various sizes and shapes.
Optimising SEO
Our SEO specialist developed a prioritized list of keywords to help the website achieve a better ranking on search engines. These keywords were then seamlessly integrated into the content written by our communications expert, effectively targeting the company’s diverse clientele.
Enhancing the user experience
The website’s structure was revised to provide a better user experience. It was also translated into English to reach the company’s English-speaking clientele. Additionally, the content is easily editable by Strapco thanks to our content management system, which allows them to update the products displayed on their site as they see wish.
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