Fresh Life Canada is a legal firm specializing in business immigration, assisting businesspeople from around the world with their immigration process to Canada. Their clients include entrepreneurs, business leaders, and visionary, skilled, and ambitious managers. The experience, expertise, and flexibility of their legal experts make the firm a top choice for international partners.
Fresh Life Canada wanted to refresh its brand image and website to better represent the professionalism of the firm to their clients, who are businesspeople from around the world. The firm turned to our agency for the design of a new logo and the redesign of their website.
To refresh their brand image, our expert designed a new, more streamlined logo with shapes and colors inspired by Canada. The website is now more minimalist and aligned with the logo through the typography used. We also added a slideshow video on the homepage to energize the site and showcase the beautiful landscapes and quality of life in Canada.
The site structure was designed to simplify navigation and optimize the user experience. The content was also written by our communications expert to reflect the professionalism and impressive expertise of the firm. The website was translated into English to meet the needs of their international clientele.
