Showcasing a new brand image, Accent Assurance wanted a showcase website that would represent it while also reaching its target audience.
A showcase website that reflects the Accent Assurance brand
For over 30 years, Accent Solutions d’Assurance has been serving the population of Southwest Montreal and surrounding areas. The firm specializes in insurance services for individuals and businesses, focusing on a human and professional approach. The company provides clients with products tailored to their needs, fostering a relationship built on trust.
Client since 2021
A showcase website designed to reach the target audience.
Objectives
Brand positioning
Showcasing a new brand image, Accent Assurance wanted its online presence to reflect this. The visual elements in the company’s colors were incorporated into the design, and the site structure was revised to enhance navigation.
Attracting potential clients
We developed the company’s marketing personas, created content targeting them, and added features to facilitate contact, such as a quote request form and redirect buttons to their social media channels.
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